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Digital Projects

Iris is the perfect person to go to do business such as invitations, logo designs, etc. Iris made the invitations for my daughter's 1st birthday party. The invitations turned out amazing! She really listened to all the suggestions I had and made sure I was happy with the outcome. Iris takes pride in her work and it shows in the product.

Shelia Cruz

Birthday Evite Client

Birthday E-Vite

For this project, the client was hosting a first birthday party for her daughter. She wanted me to create a custom designed invitation that she could text to her guest list. All art was custom made. I also provided examples of it printed within the site.

Skills: Typography, briefing and research, layout, and design principles.

Program(s) used: Illustrator

In this project I created an interactive PDF about Morelia, Mexico. In this PDF you can click on the world map to bring you back to the main page, the table of contexts will bring you anywhere in the book, there are videos you can click on, and other links to bring you to different sites about the topic.

Skills: Research and briefing, layout, print design, color concept, graphic design principles, advertising, and typography.

Program(s) used: Indesign

View PDF here

Cage the Elephant Campaign

In this project I created a poster and an, rollover ad for an upcoming concert. I wanted it to stand out from previous designs they already had, but still go with their current aesthetics. I choose to make an “escaped” abstract elephant with music coming out of their trunk. I created a similar art design with the rollover ad, but added a call to action with the site that you would find tickets on.

Skills: Research and briefing, layout, print design, branding, graphic design principles, advertising, and typography.

Program(s) used: Illustrator & Photoshop

View rest of the campaign here

Legrow Campaign

In this project I created a transit ad, rollover ad, direct mail ad, and a magazine ad. The product of LeGrow is customizable self sufficient plant kits. Since the logo colors are rainbow I used images already provided from the company or basic colors to help it pop out.

Skills: Research and briefing, layout, print design, branding, advertising, and typography.